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Raihan Ali
Apr 30, 2022
In General Discussions
Launching a new site is always exciting for USA Phone Number List stakeholders. But it can also be intimidating, especially because it's very difficult to predict how users and search engines will react to it. Websites are redesigned, rebranded, and USA Phone Number List migrated for a variety of reasons, but stakeholders are always interested in their impact on traffic and revenue. Having been involved in the migration of several sites, I've seen online businesses make the same mistakes over and over again. This guide shows you how to avoid the most common SEO and UX pitfalls when redesigning, platforming, or rebranding your website. When things go wrong If things go wrong, the main USA Phone Number List mistakes are often due to strategic mistakes that occur very early on. Unfortunately, fixing these mistakes after launching a new site can be very costly. Site redesign is often seen as a USA Phone Number List great opportunity to address multiple known issues that may have occurred over the years. However, unless there is factual evidence or other signals, a radical strategic shift can be risky. Also, introducing too many major changes can be counterproductive. Sites with significantly changed UX can end up frustrating users who find it difficult to get used to the new site. Similarly, search engines can struggle with USA Phone Number List crawling, indexing, and ranking pages that have been updated or moved but aren't the right way for SEO. There are many factors that can hinder success when redesigning or migrating. Here are 12 tips for a successful site migration: 1. Choose clear, realistic and measurable goals A common USA Phone Number List scenario is that a website has been redesigned because it feels out of date, but the new site does not work as well as the old one. The need to design a new site needs to be supported by evidence. For example, poor site architecture has slowed organic search performance, CMS doesn't have specific features
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